Privacy Policy

Effective date: July 1, 2026

Last updated: 2026-06-23

Ascend Digital Partners (“Ascend Digital Partners,” “we,” “us,” or “our”) operates as a marketing and lead-generation company that connects consumers with participating financial service providers. We are not a lender, mortgage broker, mortgage banker, mortgage loan originator, financial advisor, credit repair organization, or provider of financial products.

By using our websites, landing pages, calculators, forms, quizzes, and related services (collectively, the “Services”), you acknowledge that Ascend Digital Partners may collect, process, and transfer your information to participating lenders, brokers, loan originators, lead purchasers, and other financial service providers for the purpose of responding to your inquiry and presenting potential financial product options.

Any payment, savings, or loan illustrations are estimates only and do not constitute a loan offer, commitment, or guarantee of approval, rates, terms, or savings.

We do not guarantee that you will receive a loan, refinance, home equity line of credit (HELOC), cash-out refinance, or any other financial product. Lending decisions are made solely by participating lenders and are subject to their underwriting guidelines, eligibility requirements, and applicable laws. Submission of information through the Services does not guarantee approval, rates, terms, savings, or funding.

1. Information we collect

We collect the following categories of information:

• Contact & identity information you provide — such as your name, email address, phone number, and postal/ZIP code.
• Financial & property information you provide through our quizzes and calculators — such as estimated home value, mortgage balance, desired loan or cash amount, property type and use, and self-reported credit range. These figures are self-reported estimates; we do not pull your credit report.
• Communications consent — your agreement to be contacted and the records of that consent (time, page, and IP address).
• Device & usage information — IP address, browser type, device identifiers, pages viewed, referring URL, and interactions with our Services, collected automatically.
• Marketing attribution data — campaign parameters from the link you arrived on (for example, UTM tags) and advertising click identifiers (such as Google, Meta/Facebook, or Microsoft click IDs).
• Cookies & similar identifiers — see Cookies & tracking technologies below.

2. How we collect it

• Directly from you when you complete a quiz, calculator, or contact form, or otherwise communicate with us.
• Automatically through cookies, pixels, tags, and similar technologies as you use the Services, including via tools such as Google Tag Manager, Google Analytics, the Meta Pixel, and the TikTok Pixel, and a visitor-identification service.
• From service providers and partners who help us operate, measure, and improve our marketing and lead-routing.

3. How we use your information

We use your information to:

• Connect you with one or more participating lending partners and facilitate your request;
• Respond to your inquiries and provide customer support;
• Contact you about products and services, including by phone, text, and email (see Marketing & calling consent);
• Operate, personalize, measure, and improve the Services and our advertising;
• Detect, prevent, and address fraud, security issues, and abuse; and
• Comply with legal obligations and enforce our Terms of Use.

4. How we share your information

We may share your information with:

• Lending partners. When you submit a request, we share the information you provide with one or more participating mortgage lenders, brokers, or their agents so they can contact you about loan products. This sharing is the core purpose of the Services.
• Service providers. Vendors that perform services on our behalf — for example, hosting, customer-relationship management (CRM), analytics, communications, and identity verification. These providers are permitted to use your information only to provide services to us.
• Advertising & analytics partners. Providers that help us measure and deliver advertising, which may involve cookies and similar identifiers.
• Legal & safety. When required by law, subpoena, or legal process, or to protect the rights, property, or safety of Ascend Digital Partners, our users, or others.
• Business transfers. In connection with a merger, acquisition, financing, or sale of assets.

By submitting information through the Services, you expressly acknowledge and agree that Ascend Digital Partners operates as a lead-generation and marketing platform. Information you submit may be sold, licensed, transferred, disclosed, or otherwise provided to one or more participating lenders, mortgage brokers, mortgage loan originators, financial institutions, lead purchasers, marketing partners, or other financial service providers who may contact you regarding mortgage, refinance, home equity, home improvement, debt consolidation, or related financial products and services.

Depending on your state, our sharing of leads with lending partners and our use of advertising cookies may be considered a “sale” or “sharing” of personal information. See U.S. State Privacy Rights for how to opt out.

5. Marketing & calling consent (TCPA)

By clicking “See My Options,” you agree to our Privacy Policy and Terms of Use and consent to be contacted by Ascend Digital Partners and its partners at the phone numbers and email addresses you provide, including through automated telephone dialing systems, artificial or prerecorded voice messages, text messages (SMS), and email communications, even if your number is listed on a federal or state Do-Not-Call registry.

Your consent is not a condition of purchasing any product or service. Message and data rates may apply. Message frequency varies.

We maintain records of consumer consent, including consent language presented, timestamp, IP address, page URL, and related technical information for compliance, auditing, and legal purposes.

6. Cookies & tracking technologies

We and our partners use cookies, pixels, tags, software development kits, and similar technologies to operate the Services, remember your preferences, measure performance, attribute marketing, and deliver and measure advertising. Some of these technologies identify your device or browser across sites and over time.

You can control cookies through your browser settings and, where offered, through opt-out tools provided by advertising networks. Note that blocking some cookies may affect how the Services function. For state-specific opt-out rights regarding sale/sharing, see U.S. State Privacy Rights.

7. Your privacy rights

Depending on where you live, you may have rights to:

• Access or request a copy of the personal information we hold about you;
• Correct inaccurate personal information;
• Delete your personal information;
• Opt out of the sale or sharing of your personal information and of targeted advertising; and
• Not be discriminated against for exercising your rights.

To exercise any of these rights, contact us using the details in Contact us. We will verify your request and respond as required by applicable law. You may use an authorized agent where permitted.

Residents of certain states — including California, Colorado, Connecticut, Delaware, Iowa, Montana, New Jersey, Oregon, Tennessee, Texas, Utah, Virginia, and other states that may enact privacy legislation — may have rights regarding access, correction, deletion, portability, and opt-out of certain processing activities. We will honor applicable rights requests as required by law. See U.S. State Privacy Rights.

8. U.S. State Privacy Rights

Residents of certain U.S. states may have rights regarding their personal information under applicable state privacy laws, including but not limited to the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), Colorado Privacy Act (CPA), Connecticut Data Privacy Act (CTDPA), Delaware Personal Data Privacy Act (DPDPA), Iowa Consumer Data Protection Act (ICDPA), Montana Consumer Data Privacy Act (MCDPA), New Jersey Data Privacy Act (NJDPA), Oregon Consumer Privacy Act (OCPA), Tennessee Information Protection Act (TIPA), Texas Data Privacy and Security Act (TDPSA), Utah Consumer Privacy Act (UCPA), Virginia Consumer Data Protection Act (VCDPA), and other applicable state privacy laws.

Depending on your state of residence, you may have the right to:

• Know whether we process your personal information;
• Access and obtain a copy of your personal information;
• Correct inaccuracies in your personal information;
• Delete personal information we maintain about you;
• Obtain a portable copy of certain personal information;
• Opt out of the sale of personal information;
• Opt out of the sharing of personal information for targeted advertising purposes;
• Opt out of profiling or automated decision-making where applicable; and
• Appeal certain decisions regarding privacy rights requests where required by law.

To exercise any applicable privacy rights, contact us at:

• Email: [privacy@ascend-digitalpartners.com]
• Phone: (954) 477-8449
• Mailing address: 3137 S Barrington Ave., Unit B, Los Angeles, CA 90066

We may verify your identity before processing your request and may require additional information necessary to complete verification. Authorized agents may submit requests on behalf of consumers where permitted by law and subject to verification requirements.

Do Not Sell or Share My Personal Information

Certain disclosures of personal information to lending partners, lead purchasers, marketing partners, advertising partners, and analytics providers may constitute a “sale,” “sharing,” or targeted advertising under applicable state privacy laws. To opt out of the sale, sharing, or targeted advertising use of your personal information, contact us using the methods listed above or use any available opt-out mechanisms provided on our website.

Global Privacy Control (GPC)

Where required by applicable law, we recognize and honor Global Privacy Control (GPC) signals as valid requests to opt out of the sale or sharing of personal information and targeted advertising.

Non-Discrimination

We will not discriminate against you for exercising any privacy rights available under applicable law.

Appeals

Residents of states that provide appeal rights may appeal our decision regarding a privacy rights request by contacting us at [privacy@ascend-digitalpartners.com] with the subject line “Privacy Rights Appeal.”

9. Data retention

We retain personal information only as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce agreements, and maintain business records.

Records relating to consumer consent, communications preferences, and lead submissions may be retained for at least five (5) years and longer when required by applicable law, regulatory requirements, litigation holds, or legitimate business purposes.

10. Data security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

While we implement reasonable safeguards, no transmission over the internet or electronic storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security and disclaim liability for unauthorized access resulting from circumstances beyond our reasonable control.

11. Third-party links

The Services may contain links to third-party websites, including those of our lending partners. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing them with information.

12. Children’s privacy

The Services are intended for adults 18 years of age or older and are not directed to children. We do not knowingly collect personal information from children under 13 (or under 16 where applicable). If you believe a child has provided us information, please contact us so we can delete it.

13. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above and, where appropriate, provide additional notice. Your continued use of the Services after changes become effective constitutes acceptance of the revised policy.

14. No Professional Advice

Information provided through the Services, including calculators, estimates, educational materials, and marketing content, is provided solely for informational purposes and should not be construed as legal, tax, financial, accounting, investment, or lending advice. Consumers should consult qualified professionals regarding their specific circumstances.

15. Contact us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

• Ascend Digital Partners
• Email: [privacy@ascend-digitalpartners.com]
• Phone: (954) 477-8449
• Mailing address: 3137 S Barrington Ave., Unit B, Los Angeles, CA 90066

See also our Terms of Use. Ascend Digital Partners is not a lender and does not make credit decisions or guarantee any loan, rate, or approval.